If you’ve been on social media recently, you’ve likely seen it: a thick bar of glistening chocolate being broken open to reveal a vibrant green, textured filling, all accompanied by a sound of the most satisfyingly loud crunch. This is the viral "Dubai Chocolate," a confection that has taken the internet by storm. But what is it that makes it so special? The magic is all in the textural masterpiece of its filling—a luxurious blend of creamy nuttiness and an unbelievably crispy core.
For home cooks and chocolate lovers eager to recreate this phenomenon, this guide will deconstruct the process. We’ll walk you through crafting that perfect crunchy, creamy pistachio filling from scratch, ensuring your homemade chocolate bar is every bit as sensational as the one in the videos.
The Viral Sensation: Deconstructing the "Dubai Chocolate"
At its heart, the Dubai chocolate bar is an exercise in textural contrast. The experience begins with the snap of a well-tempered chocolate shell, which quickly gives way to a smooth, rich filling that is surprisingly, audibly crunchy. This isn't the crunch of whole nuts or toffee bits; it's a fine, crispy, and layered texture. The two key components responsible for this magic are:
- Creamy Pistachio Base: A smooth, rich paste or cream made from high-quality pistachios provides a luscious, nutty foundation.
- Crispy Kataifi Pastry: This is the secret weapon. Kataifi (also known as kunafa or knafeh) is finely shredded phyllo dough that, when toasted, becomes incredibly light and crispy, creating the filling's signature crunch.

Crafting the Dubai Chocolate Filling - Step-by-Step
Creating this filling at home is a rewarding process that hinges on quality ingredients and proper technique.
Sourcing Your Ingredients:
- Pistachio Paste/Butter: This is the heart of your filling's flavor. You have two main options. 100% pure pistachio paste offers the most intense, unadulterated pistachio flavor. Alternatively, a pistachio cream or spread is often pre-sweetened and smoother, but be sure to check the ingredients for a high nut percentage.
- Kataifi (or Kunafa) Pastry: Look for this in the frozen food section of Middle Eastern, Greek, or Mediterranean grocers. It looks like a fine, white vermicelli or shredded wheat.
- Butter or Ghee: You'll need this for toasting the kataifi. Unsalted butter works well, but ghee (clarified butter) is highly recommended as its higher smoke point and nutty flavor will enhance the final product.
- Optional - Tahini: Some recipes call for a spoonful of tahini. This can add a wonderful depth and a subtle, earthy sesame note that complements the pistachio perfectly.
Step 1: Toasting the Kataifi for Maximum Crunch
This is the most crucial step for achieving that signature texture. Do not skip it or rush it.
- Preheat & Prepare: Preheat your oven to 180°C (350°F). Take your kataifi pastry out of the package and use your fingers to gently pull it apart, tearing it into small, 1-2 inch pieces. The smaller the pieces, the more evenly they will toast.
- Toss with Fat: In a bowl, toss the shredded kataifi with melted butter or ghee. Be thorough, ensuring every strand is lightly coated. This is what will make it golden and crispy.
- Bake to Golden Perfection: Spread the kataifi in a single, even layer on a baking sheet. Bake for 10-15 minutes, tossing halfway through, until it is a deep golden brown and feels completely dry and brittle to the touch.
- Cool Completely: This is non-negotiable. Remove the toasted kataifi from the oven and let it cool completely on the baking sheet. Any residual warmth will turn your creamy filling into a soggy mess.
Step 2: Creating the Creamy Pistachio Base
While the kataifi cools, prepare your creamy base. In a bowl, add your pistachio paste or cream. To make it more spreadable and add a touch of sweetness that complements the nuts, you can mix in a small amount of melted white chocolate. If you're using tahini, stir it in now. The goal is a smooth, creamy, and easily spreadable consistency.

Step 3: Combining for the Perfect Texture
Once the kataifi is completely cool and crispy, gently crush it further with your hands into smaller bits. Now, fold it into your pistachio cream base. Be careful not to overmix; you want to evenly distribute the crunch without crushing the delicate strands into dust. The ideal ratio is a matter of preference, but you should have enough kataifi to ensure that every single bite is packed with crunch.
The Shortcut to Perfection: Ready-Made Fillings
For those who want to guarantee perfect results without the work of sourcing and preparing individual ingredients, high-quality, pre-made fillings are an excellent option. This is where you can get the authentic taste and texture with ultimate convenience.
Companies like Malak have perfected the recipe. For instance, their Malak Dubai Chocolate Pistachio Filling with Kunafeh (20% Pistachio) offers a wonderfully balanced and accessible option. For a more intense, pistachio-forward experience, the Malak Dubai Chocolate Pistachio Filling with Kunafeh (30% Pistachio) delivers an even richer, nuttier flavor. Using one of these products reduces the process to simply opening a jar and spreading the perfectly crafted filling.
Assembly
Whether you made your filling from scratch or are using a ready-made version, the final step is assembly. Prepare a chocolate bar mold by lining it with a layer of tempered milk or dark chocolate. Once it’s partially set, spoon in your glorious, crunchy pistachio filling, spreading it evenly. Seal it with another layer of tempered chocolate and let it set completely in the refrigerator.

Common Questions Addressed
What if I can't find kataifi?
While kataifi provides the most authentic texture, you can use alternatives. The closest substitute is crushed, fine vermicelli noodles, toasted in butter just like the kataifi. For a different kind of crunch, you could use crushed cornflakes or even digestive biscuits, but be aware that this will significantly alter the unique, stringy texture of the original.
Can I use pistachio nuts instead of paste?
Using whole or chopped pistachios will result in a chunkier, less creamy filling. To make a smooth paste from scratch, you need a very powerful food processor and a lot of patience, as it takes a long time to grind the nuts until they release their oils and become a butter. For consistency and convenience, a high-quality store-bought paste is recommended.
How do I prevent the filling from getting soggy?
There are two keys to preventing sogginess. First, ensure the kataifi is toasted until it is completely dry and brittle. Second, and most importantly, it must be 100% cool before it comes into contact with the pistachio cream. Finally, for the best texture, assemble and enjoy your Dubai chocolate bar within a day or two.
Summary
The viral Dubai chocolate's appeal lies in its unique textural contrast, combining a smooth chocolate shell with a creamy pistachio base and the signature crunch of toasted kataifi (shredded phyllo) pastry
The key to the perfect filling is toasting the kataifi pastry in butter or ghee until it's golden brown and completely dry, then folding it into a high-quality pistachio paste or cream base to achieve an intensely crunchy, not soggy, result.
While you can make it from scratch, achieving this gourmet experience at home is even easier with high-quality, ready-made fillings, making this viral trend achievable for any home cook.